About XY Sense

XY Sense is a team on a mission to transform the world’s corporate real estate through 100% anonymous data.

Our story starts way
back in workplace SaaS

Back in 2005, our CEO and co-founder, Alex Birch, co-founded Serraview; a Workplace and Relocation Management SaaS platform which grew globally and was later acquired. Luke Murray, our co-founder and CTO led engineering and product efforts at Serraview and this launchpad into real estate tech brought our co-founders together. 

While servicing global workplace teams, Alex and Luke stumbled upon a game-changing realization: enterprise workplace experience managers were crying out for insights into how their office space was actually being used.

After trialling existing solutions for measuring office occupancy and space utilization on the market and finding them lacking (e.g. too expensive, tracking devices not people, inaccurate data or prohibitively expensive), Alex and Luke envisaged a better way. 

In 2016, they founded XY Sense to simplify the capture and application of workplace utilization data. XY Sense officially launched in July 2020 having spent more than three years in stealth mode perfecting their next- generation occupancy sensor and workplace analytics solution.  

What began as a vision to reveal how office space was really being used has grown into a global workplace intelligence platform, trusted by some of the world’s largest enterprises.

Our privacy-first, AI-powered sensors, rich analytics and live occupancy data pipelines give corporate real estate and workplace teams the insights they need to cut CRE costs, boost building performance, and create offices employees love coming back to.

With offices in Australia, the US, UK, and India, and deployments across 30+ countries, XY Sense is helping organizations worldwide transform how they plan, manage, and optimize their workplaces – turning real-time occupancy into real-world impact.

More about XY Sense

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Our CEO explains our mission 

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XY Sense in the News

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XY Sense deep reads & research

Real world results

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Office spaces optimized by real-time data

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Global scale, compliance,
deployment support.

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Precision live data you can see & trust

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Annual occupancy detections powering enterprise decisions

Meet our leadership team

Our leadership team have a wealth of of experience scaling happy teams, systems and processes in high growth companies.

Together, we’re hands on and human first.

Alex Birch

CoFounder & CEO

Alex Birch CoFounder & CEO

Luke Murray

CoFounder & CTO

Luke Murray CoFounder & CTO

Jacqueline Hasler

COO

Jane Watson Head of People & Ops

Jane Watson

Head of UK/EMEA

Jared Horstman

Head of APAC

Shivaun Ryan Head of Customer Success

Shivaun Ryan

Head of Americas & Global Head of Customer Success

Libby Owens

Head of Marketing

Luc Bulot Head of Hardware

Luc Bulot

Head of Engineering

Ashish Singh

Head of India

Blackbird

Backed by Blackbird

 “Real estate teams are still having to make high stakes planning decisions in the dark because they can’t access data they need. XY Sense is opening up whole new possibilities for these teams, helping them to plan that space using real-time, centimetre accurate data, in a way that’s completely new.”

“When we make an investment, we look for founders that have successfully navigated the idea maze of their industry. Alex and Luke are exceptional engineers who have a deep understanding of the needs of their customers because they’ve served them for nearly two decades.”

— Nick Crocker, Partner, Blackbird Ventures

Interested in joining our growing global team?

The XY Sense platform

Hardware

Area Pro Sensor

Ultimate coverage. Ultimate precision.

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Hardware

Area Pro Sensor

A high-coverage occupancy sensor engineered for industry-leading accuracy and scale.

Hardware

Entry Sensor

Attendance counts you can trust.

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Hardware

Entry Sensor

Accurately and anonymously measure true entry and exit traffic.

Hardware

Presence Sensor


Small spaces. Big insights.

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Hardware

Presence Sensor


Real-time visibility into pods, small spaces, and flexible furniture—without wires or guesswork.

Software

Insights Platform

Built for real workplace decisions.

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Software

Insights Platform

Turn accurate, real-time occupancy data into decisions you can trust. No noise. No assumptions.

Integrations

XY Sense Integrations

Supercharge your workplace tech.

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Integrations

XY Sense Integrations

Connect occupancy intelligence across your workplace stack—from building systems to booking tools—so data actually drives action.

Why teams like yours choose XY Sense? 

Built for real-time decisions, real automation, and real ROI — not guesstimates or battery compromises.

1

Ultimate Coverage. Ultimate Precision.

See entire floors in real time — with fewer sensors. Up to 3,000 sq ft per sensor, 99% accuracy detecting people to within 1 foot, updates every 2 seconds.

2

The Sensor for Smarter Buildings & Actual ROI

Not just insights. Action. Sensor data precise enough to automate HVAC, lighting, booking release, cleaning, and energy — not just report on them.

3

Live Views You Can Trust

If you can’t show it live, you can’t trust it. True real-time visualizations, not sampled or delayed data. Help your team make workplace decisions with confidence.

4

Reliability at Scale. No Batteries. No Compromise.

Built for truly data-driven workplace teams. Wired PoE, zero battery maintenance, enterprise uptime and warranty protections.

5

Privacy at the core, always

All processing happens on-device with zero images captured, ever — enterprise-grade security by design.

Keep reading about XY Sense

If your team already uses occupancy data for utilization and portfolio planning, this is the next step. 

Join us for a live 45-minute roundtable to learn:

  • How global enterprises use occupancy data across live portfolios, and where the limits sit

  • The consulting view on integration, standards and what actually gets designed into a project

  • Where automation teams draw the line on trusting an external data source

  • What the panel thinks the next five years will demand of building teams

Wednesday 4 November | 10.00 - 10.45am (GMT)